Aug 03, 2022
In General Discussions
For example, Didi Chuxing’s Orange Heart Preferred has recently begun to cooperate with the head of the group to jointly launch the small store model of Orange Heart Preferred Store. 2. Community group buying has changed production relations. What is the relationship between group buying mode and traditional vegetable farms? At present, community group buying has not only changed production relations, but also directly touched the interests of a large number of traditional vegetable market vendors - it can be said that it has affected the jobs of many ordinary people. Recently, it has caused a lot of topics. Because this part of the people can be said to be usually one of the low-income groups in the city, how can they have a bowl of rice to eat while revolutionizing them? Or they can be set on the chain as a link in the pattern. 3. What is the future expansion speed and growth mode of community group buying? Community group buying seems to have a bright future in the sinking market and can do a lot. However, a profitable b2b data supply chain in a single county may not be easily replicated in new regions, which is the expansion threshold for community group buying. It will test the company's distribution system and supply chain capabilities. At the same time, the consumption power of the sinking market also affects the ability and direction of community group buying and selection, and even the ability to combine and transform with new agriculture; In addition, how to fight in first-tier cities, and how to integrate or differentiate with the existing model? So, wait. In short, it is undeniable that community group buying will definitely be an outlet for giants to go shopping in 2021. However, with both momentum and problems, can it really become the largest ground commercial competition in China's commercial history so far, and even determine the business landscape in the next 10 years? It remains to be tested by time. #Columnist# Awai, WeChat public account: Bowu Pavilion, everyone is a product manager columnist. 10 years of Internet product experience, focusing on social/educational and new consumption fields, focusing on industry analysis and product strength building.