That Facebook cuts the space can perhaps Indonesia Phone Number List cause the user, seeing less of the brands, to follow them less , “he explained about advertising on social networks. On the other hand, he recalled that a few years ago only native digital Indonesia Phone Number List brands were on these platforms with active content, but today they are all. « When your sample is closer to the population it tends to be more mediocre . As a social network Indonesia Phone Number List moves towards a state of maturity, in which all brands enter, the average quality of the content goes down », he said as a second hypothesis of this distancing by users.
Finally, he spoke about the impact that content Indonesia Phone Number List creators have: “ When access to creativity becomes so democratized, brands have to compete against it . Brands that on television paid for a space and nobody moved Indonesia Phone Number List them ». If you don't see the embedded video correctly, click here . For Elena Losa, the best thing about social networks is «the humanization of brands , which through them Indonesia Phone Number List understand that they must change the codes to speak to people through people.
It's a paradigm shift." "Worst? The overpromise Indonesia Phone Number List that is generated around social networks. In many cases we believe that social networks are going to help you to burst the stock of a store, but the main KPI of social networks Indonesia Phone Number List cannot be sales , there is much more that is interesting. We must not generate overpromise and think that having a presence on these platforms is going to burst sales." «We have Indonesia Phone Number List been on social networks for a long time -I about 12 years- and we have seen everything, from being a wasteland to being the invasion and brands, politicians, journalists are beginning to enter.